About
Built by People Who Have Sat Across the Table from MSPs.
Launchpad MSP was founded because we kept seeing the same problem: great MSPs with terrible marketing, burning money on agencies that had no idea what a managed service was.
Why We Exist
Most MSPs grow to $500K–$1M entirely on referrals. Then growth stalls. The founders are great technicians and operators — but nobody on the team knows marketing, and generalist agencies treat MSPs like any other B2B company.
They don't understand MRR. They don't know what an SMB IT buyer looks like. They've never heard of ConnectWise. The campaigns they run don't convert because the messaging is wrong, the targeting is wrong, and the whole approach doesn't account for how IT decisions actually get made.
We built Launchpad MSP to solve this specific problem for a specific type of company: the $500K–$3M MSP that's ready to grow but doesn't want to hire a $120K/yr marketing director.
We've run campaigns for 23+ MSPs across the US and Canada. We know what works. And we've built a system that delivers it at a price that makes sense for your stage.
How We Work
MSP-First, Always
We don't take clients outside the MSP space. Specialization means we understand your buyers, your business model, and what actually works — without a learning curve.
Data Over Opinion
Every recommendation we make is backed by campaign data from 23+ MSP clients. We don't guess. We measure, test, and optimize.
You Own Everything
Domain, website code, content, ad accounts, CRM data — all in your name from day one. We build your brand, not our leverage over you.
No Long-Term Lock-In
Month-to-month by design. If we're not delivering results, you should be able to leave. That's what keeps us sharp.
Ready to Work Together?
Start with a free 20-minute audit. No pitch, just a real look at your current marketing and what's missing.
Book a Free Audit